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eBusiness Orange County
February 28, 2002

Successful Product
Launching Strategies

Co-Hosted with the Orange County Chapter


Download Eric Finch's Presentation

Download Tom Kuhr's Presentation

Successful product launch is akin to a record-breaking performance at the Olympics. It takes lots of planning, preparation, execution, environment and competitive intelligence and luck. The competitive pressures and market demands have dramatically shrunk the product development cycles while the products have grown to be more complex and powerful.

Join us and learn the secrets of successful product launch strategies from our local software product launch champions.

Panelists:

  • David Raber - Vice President/General Manager for Best Software "Winner of the Software Developer of the year 2001"Award
  • Eric Finch, PRTM

  • Tom Kuhr - Vice President of Marketing & Product Management for Day Software

    • Moderator:

  • Anjay Bajaj - Director for Hartley & Associates

    • Westin South Coast Plaza
    686 Anton
    Costa Mesa
    Directions

    5:30-6:30 PM
    Registration
    Networking
    6:30-8:30 PM
     Dinner & Presentation

    SCSC Members $25.00
    Non-members $50.00


    Or Call (310) 328-0043