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August 2001 | ||||||||||||||||||||||
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Built by Association |
Corporate Sponsors | ||||||||||||||||||||||
| by
SCSC Board of Directors President, Jerry Skillett, CEO 24-7 digital We've come a long way. Just 10 years ago we were made up of little breakfast meetings of 7 or 8 original people. It's good to know that 10 years later, the ability to pull up a chair and share your visions and concerns with like-minded individuals is still what the Software Council is about. We have provided more and more opportunities to do that for members than any organization that I have ever been involved with. more.... |
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| SCSC 10TH ANNIVERSARY MEMBERSHIP OFFER! | |||||||||||||||||||||||
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FrontRange
Solutions Inc Join or
renew your membership today and receive a |
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| SCSC LAUNCHING 6TH SOFTWARE INDUSTRY DIRECTORY | |||||||||||||||||||||||
| As
the Software Council of Southern California celebrates its tenth anniversary,
we are pleased to announce the launch of our 6th Software Industry Directory
for the entire Southern California region.
Over 8,000 companies
will be showcased in this year's Directory including software, Internet,
wireless, optical and biomedical technology companies as well as service
providers. Your company will be listed regardless of Software Council
membership status. Please take the time today, to update your listing
click here. |
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| VENTURENET 2001 - EVENT RECAP! | |||||||||||||||||||||||
| By
Steve Chesterman, NeoBrands, Sr. Brand Architect
VentureNet 2001 took
place May 29-30 at the Hyatt Regency in Irvine, Calif., with more than
600 investors, entrepreneurs and service organization attendees. Venture
Capitalists and investors registered in record numbers this year, signaling
the emerging growth and promise of technological innovation among Southern
California entrepreneurs. more... |
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| FINANCE | |||||||||||||||||||||||
| Looking
for the Next Step in Your Company's Financial Future? A Strategy for Wealth Maximization, by SCSC Member, Kimberly Valentine, Partner Deloitte & Touche Is your company at a critical crossroad? Perhaps you want to grow to the next level but aren't sure whether to bring in a financial partner, take on debt, or acquire another company. Is selling the company a better move? If you are approaching retirement age, these concerns loom even larger. Take heart; you are
not alone. Some of the biggest questions facing privately-owned middle
market companies are, "How do we know when it's the right time to
exit? How do we cash out the equity we've built up in the company and
maximize shareholder value? And who can help us find the answers?"
more... |
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| MARKETING | |||||||||||||||||||||||
| Engineered
Marketing Stage 3 - Implementation by SCSC Member, Jeff Ballard, CEO Satellite Marketing Fourth and final installment in a series. You love your new campaign. The execs like the ads. Sales likes the collateral. And customers seem to like your Web site. There is a lot of activity and everyone seems to be happy with the effort. But, is your marketing working? How do you know? Engineered Marketing means never having to ask these questions. Over the last few
months we have been going through the Engineered Marketingä methodology.
We reviewed the measurable, quantifiable approach that will yield predictable
results. Engineered Marketing features four distinct phases - Strategy,
Planning, Implementation, and Net Results Analysis. This methodology will
guide the development, execution and measurement of your marketing efforts
with greater accuracy toward the desired outcome. In this series we covered
identifying your strategy, developing your plan, and executing with precision.
Now comes the moment of truth. Is any of it working? Are you getting the
results you want? more... |
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| SCSC SCribe Online Authors | |||||||||||||||||||||||
| If you are a SCSC member, we need you to share your business experiences. Please contribute articles on relevant management, finance/funding, sales and marketing as well as organization development issues that drive software and Internet companies. For ideas and inspiration, contact Dawn Reese, at dawn@scsc.org. | |||||||||||||||||||||||
| SCSC Mission | |||||||||||||||||||||||
| The Software Council of Southern California (www.scsc.org) is a non-profit industry trade association, comprised of software and Internet development organizations as well as those businesses that provide support and services to Southern California's software industry. The organization's mission is to bring people and information together to promote industry economic growth, encourage new technologies and enhance software and Internet entrepreneurism | |||||||||||||||||||||||
| How To Contact Us | |||||||||||||||||||||||
| Catrina
Gruver, Director of Programming, catrina@scsc.org Dawn Reese, Director of Member and Sponsor Relations and SCribe Editor, dawn@scsc.org Kristen Messineo, Program Coordinator, kristen@scsc.org Software
Council of Southern California Phone: (310)
328-0043 To Subscribe to the SCSC Mailing
List Click Here |
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