How can
we possibly predict the future? It's simple, we've taken an
in depth look of what is working best right now, coupled with
emerging trends. Don't miss this informative session that will
guide you in planning your limited 2004 advertising and marketing
budget. You'll also hear our top 10 predictions for 2005 &
beyond! As a bonus for attending, please pick up your free copy
of the Top Do's & Don'ts of How to Spend Your 2004 Marketing
Budget.
Panelists
and topics include:
Chris
Dobbrow - Publisher of eWeek, a Ziff-Davis publication.
Presenting:
"2004 Integrated Spending". Hear his predictions &
suggestions on
maximizing your marketing budget utilizing a range of media.
Jack
Feuer - Nation News Editor of Adweek. Hear his "Follow
the Money" presentation. Learn where companies are spending
in the second half of 2003 and where they are likely to spend
in 2004.
Scott
Holmes, SVP Sales & Marketing of Zentropy: Partners.
"The Web Site Factor" - Utilizing Search Engine Optimization,
Links and Pay Per Click to drives traffic and sales to your
web site.
Hal Muchnick,
COO of LowerMyBills.com. He will give his thoughts on how to
spend marketing dollars online in 2004 based on his experiences
in the last three years at Lowermybills. Presenting: "2004- Building
on 2003".
Josh
Newman, Dir., Marketing & Strategic Relations of Real
Networks. Presenting: "Best Bets for 2004"
Moderator:
Steve Stallman - Stallman Marketing
Extras:
Our
"Top 10 Predictions for 2005 & Beyond". A rapid
highlight of our predictions on major trends that will effect
marketing in the future.
