Location
The DoubleTree
Guest Suites
1707 Fourth St.
Santa Monica


Agenda
6:00-7:00 PM Networking
7:00-9:00 PM Dinner & Presentation

Cost
Members $35
Non-members $60

Parking
Validated Self-Parking $6
Validated Valet $9


Or Call (310) 325-4000

 

Los Angeles Chapter

Cash Conservation During Times of Growth:
How to Attract Employees, Service Providers and
Vendors on a Shoe String Budget


October 13, 2005

When you can't compete with large companies, how do you hire great people and establish solid relationships with service providers and vendors? Since research indicates that 80 percent of all businesses fail in the first five years, it's critical to conserve cash, grow cost-effectively and still obtain the quality employees, services and products that you need. A stellar panel of people who have been there and done that will describe their experiences in growing their companies. Complementing those panelists will be a CPA, an attorney and a consultant who have guided new companies on their paths to success. Whether you're a start-up, emerging company or a business in a state of high growth, cash is king and cash conservation rules.

PANELISTS:

  • Steve Cleland - Partner-in-Charge, Audit & Accounting Services at Bandari, Beach, Lim & Cleland
  • Stephen Gorgey - Founder of Target Logics
  • Anthony Jacobson - CEO at TMIEC
  • Russell P. Reeder - Founder, Chairman and CEO of RightsLine, Inc.
  • Nicholas Seet - Founder and Chief Technology Officer of Auditude
  • Scott Alderton - Founder and partner of Stubbs Alderton & Markiles

MODERATOR:
Barbara Lewis - President of MarQuant Analytics

Bios:

Steve Cleland - Partner-in-Charge, Audit & Accounting Services at Bandari, Beach, Lim & Cleland
Steve provides BBLC with a strong background in assurance services (audit, review and compilation) assisting clients with selection of appropriate policies that are consistent with shareholder goals and presentation of the results to users including shareholders, banks, prospective investors and regulatory agencies. In addition, Steve brings a great deal of experience in auditing Employee Benefit Plans. Steve also provides financial and management consulting services to companies and firms in various industries such as partner compensation, profitability enhancement, retirement planning, fraud prevention, new company start-up consulting, turnaround consulting, cash flow analysis, budgeting, firm retreats and operational reviews.

Stephen Gorgey - Founder of Target Logics
Stephen
has over nine years of experience working in the Internet Marketing industry and has brought together a team of talented Internet marketing consultants. Stephen also gives seminars and speeches at National Internet Marketing Conventions and publishes reports and articles on the subject of Internet Marketing. Stephen graduated in 1995 from USC's Marshall School of Business with an emphasis on Entrepreneurial Studies.

Anthony Jacobson - CEO at TMIEC
At TMIEC Anthony serves as chief executive officer and executive producer to all film and interactive projects. His current projects include "American McGee presents: Scrapland," "Bad Day LA" and several unannounced titles. He is the former Director of Business Development at Creative Planet, a company that creates software and database products for the movie industry. There, Anthony was responsible for the strategic planning and development of film and television products. Anthony joined Creative Planet after successfully incubating and selling Goodstory.com to Creative Planet. As President of Goodstory.com, Anthony was responsible for all aspects of product and business development, marketing, sales, and public relations. Prior to co-founding Goodstory.com in partnership with KPE, Anthony worked in the Motion Picture Department of the William Morris Agency. Previously, Anthony was with Sony Pictures Classics where he held positions in both the distribution and acquisitions departments.
Most recently, Anthony was the chief executive officer of Carbon6 where he had similar responsibilities as he does at TMIEC. At Carbon6, Anthony associate produced "Spy Kids: Challenger" for the GBA and serves as executive producer on" American McGee's Oz," which is a video game, toy line, full length novel, paper RPG, and soon to be a film.

Russell P. Reeder - Founder, Chairman and CEO of RightsLine, Inc.
Rightsline is the patent holder of IP Database Navigation. RightsLine's business applications software enables companies to increase revenue and lower operating cost from licensing content, trademarks, and copyrights. In a time when shareholders are pushing management to do more with less, RightsLine provides the first software solution focused on increasing revenue from content and all types of Intellectual Property while driving down overhead costs. From automating licensing and sales divisions to improving financial accountability, RightsLine provides a proven set of rights management, licensing and royalty products, allowing customers to increase revenue, satisfy compliance requirements and improve efficiencies.

Nicholas Seet - Founder and Chief Technology Officer of Auditude
Auditude a provider of real-time media and advertising verification information. He has worked for Deloitte Consulting's Orange County practice focusing on middleware. Subsequent to that in 1999, he founded SIVI, a Los Angeles Internet incubator and acquired TigerIT, a software development firm in Dhaka, Bangladesh. Nicholas graduated Harvey Mudd College (Claremont, CA), with a Bachelor of Science in Engineering and a Bachelor of Arts in Economics, and received his MBA at Anderson/UCLA majoring in entrepreneurship and finance.

Scott Alderton - Founder and partner of Stubbs Alderton & Markiles
Scott is a corporate and technology lawyer who focuses exclusively on advising middle-market, technology, emerging growth, and development stage companies in the areas of corporate and securities, mergers and acquisitions, high technology, business, licensing, intellectual property, the Internet and multimedia. He has over 20 years of experience working with technology and emerging growth companies at all stages along their evolutionary path. Scott has particular expertise in software and other technology licensing; technology transfer, distribution and marketing agreements; capital formation, venture capital and financing transactions; mergers, acquisitions and divestitures; commercial contracts; executive employment agreements; protection of copyrights, trademarks, domain names and trade secrets; electronic commerce; and the development, acquisition and clearance of rights in intellectual property (particularly with respect to information technology, the Internet and new media products).

MODERATOR:
Barbara Lewis is President of MarQuant Analytics, which she and her two partners founded in 2002. MarQuant consults with firms on identifying and capturing data to enhance marketing productivity. Through analytical tools developed by her firm, companies can optimize their marketing budgets between acquisition and retention; across products, segments and regions; among business lines and across media for optimal media mix. Her clients include Microsoft, Wachovia Bank, Amgen, OgilvyOne Worldwide and Allstate, among others. She has an MBA from the UCLA Anderson School of Management. Barbara has founded seven companies, which she has sold, folded and/or held, all of which she's done while conserving cash.

 

 

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